Our company (the “Company”) will comply with the Act on the Protection of Personal Information (the “APPI”), and hereby establishes a privacy policy as follows (this “Privacy Policy”) to ensure the proper handling of personal information as defined by the APPI (“Personal Information”)
Animoca Brands KK
H-CUBE KITAAOYAMA, 3-13-7 Kita-Aoyama, Minato-ku, Tokyo 107-0061, Japan
CEO Daisuke Iwase
The Company will handle Personal Information properly in compliance with the APPI and other related laws and regulations, as well as guidelines established by the Personal Information Protection Committee and other guidelines.
When acquiring Personal Information, the Company will disclose or notify the purpose of use (including disclosure through this Privacy Policy). In addition, when acquiring personal information directly from the individual identifiable by the Personal Information (the “data subject”) contained in a written agreement or other document (this includes an electronic or magnetic record), the Company will explicitly specify the purpose of use to such person in advance, and acquire the Personal Information by lawful and fair means. The Company will use Personal Information properly within the scope necessary for achieving the purpose of use.
The Company will use Personal Information for the following purposes:
- Identity confirmation and personal authentication of the User
- Provision of the Company’s digital services (including websites and mobile applications, referred to hereinafter as the same).
- Sending invoices, products, etc..
- Response to, confirmation of, and recording of, inquiries, consultations, complaints and support of the User.
- Development of products and improvement and enhancement of other services.
- Improvement and enhancement of the User’s experience in digital services provided by the Company.
- Provision of advertisements and information on the Company’s products, services, campaigns, etc. by means of invitations, e-mails, etc..
- Distribution of behavioral targeting advertisements using ad distributors such as Google, Yahoo, etc..
- Analysis of attribute information, behavioral history, etc. acquired by the Company to understand the interests, preferences, etc. of the User. and
- Recording, management and handling of the use of the Company's products, services, websites, etc.by the Users(including detection of violators of the terms of use and notification to such violators, and investigation, detection, prevention and handling of misconduct such as fraudulent activities that misuse the Company's products, services, websites, etc. and unauthorized access)
The Company will not jointly use Personal Information provided to us with any other party, except as required by laws and regulations or with the separate consent of data subject.
The Company will not provide Personal Information provided to us to any third party, except in the following cases:
- When the Company has obtained the prior consent of the data subject.
- When the Company outsources the handling of the Personal Information within the scope necessary to achieve the purpose of use.
- When the provision of the Personal Information is required by laws and regulations.
- When it is necessary for the protection of the life, body, or property of an individual and it is difficult to obtain the consent of the data subject.
- When it is particularly necessary for improving public health or promoting the sound growth of children and it is difficult to obtain the consent of the data subject.
- When the Company is required to cooperate with a national agency, a local government, or an individual or entity entrusted by them in executing affairs prescribed by laws and regulations by providing such information, and obtaining the consent of the data subject is likely to hinder the execution of the relevant affairsIdentity confirmation and personal authentication of the User.
The Company will take necessary and appropriate security control measures for the management of Personal Information, such as prevention of leakage, loss, or damage. The Company will also supervise employees and contractors (including subcontractors, etc.) who handle Personal Information as necessary and appropriate.
In accordance with the APPI, the Company will promptly respond to any requests from the data subject for disclosure, correction, addition, deletion, cessation to use, deleting, ceasing to provide third parties, etc., of Personal Information held by the Company, after confirming that the person making the request is the data subject through prescribed procedures. For each of the above requests and other inquiries, please contact the inquiry desk described in Article 10 below.
To ensure appropriate security management of Personal Information, the Company will review and revise this Privacy Policy from time to time. In such cases, the Company will post the revised Privacy Policy on the Company's website. If you continue to use the Company’s services after the amendment, it will be deemed that you have agreed to the revised Privacy Policy.
If you have any questions or requests regarding the handling of Personal Information at the Company, please contact the following desk:
H-CUBE KITAAOYAMA, 3-13-7 Kita-Aoyama, Minato-ku, Tokyo 107-0061, Japan
Animoca Brands KK
Personal Information Protection Inquiry Desk
Person in Charge: Kawagoe
E-mail address: Info-abkk@animocabrands.com
Established on December 1, 2024
In these Supplementary Provisions concerning the Handling of Personal Information of California Residents (these “CCPA Supplementary Provisions”), the handling of information that identifies, relates to, describes, can reasonably be associated with, or can reasonably be linked directly or indirectly to, a user (the “User”) or household residing in the State of California, USA (such information is hereinafter referred to as “Personal Information” in these CCPA Supplementary Provisions), shall be governed by the California Consumer Privacy Act (the “CCPA”). In addition to the Privacy Policy set out above, these CCPA Supplementary Provisions shall apply to such handling. In the event of any discrepancy between the provisions of these CCPA Supplementary Provisions and those of the Privacy Policy set out above, the provisions of these CCPA Supplementary Provisions shall prevail. These CCPA Supplementary Provisions provide information regarding the processing of Personal Information by the Company.
The categories of Personal Information the Company has collected in the past 12 months and how the Company acquired it are as follows:
| Categories of Personal Information | How to obtain |
|---|
Identifiers (country of residence, wallet address, etc.) | Provided to the Company by the User at the time of account registration. |
Internet or other electronic network activity information (information regarding the User's consent to the Company's digital service Terms of Use and Privacy Policy, User's device information, browser information, IP address, clickstream data, timestamps, notification viewing status, etc.) | Automatically collected when the User accesses the Company's digital services, or provided to the Company by the User when using the Company's digital services. |
Commercial information (wallet data, transaction history, information about “Favorites” set by the User, feedback from surveys conducted by the User, etc.) | Provided to the Company by the User when using the Company's digital services. Provided to the Company by the User when responding to the Company's survey. Collected by the Company from public information. |
The categories of Personal Information the Company has collected in the past 12 months and the purposes of use of such information are as follows:
| Categories of Personal Information | Purpose of Use |
|---|
Identifiers (country of residence, wallet address, etc.) | To identity confirmation and personal authentication of the User
To send invoices, products, etc.
To provide the Company's digital services
To provide with advertisements and information on the Company’s products, services, campaigns, etc. by means of invitations, e-mails, etc. |
Internet or other electronic network activity information (information regarding the User's consent to the Company's digital service Terms of Use and Privacy Policy, User's device information, browser information, IP address, clickstream data, timestamps, notification viewing status, etc.) | To provide the Company's digital services
To develop products and improve and enhance other services
To improve and enhance the User's experience in the digital services provided by the Company
To distribute behavioral targeting advertisements
To analyze attribute information and behavior history acquired by the Company to understand the interests and preferences of the User |
Commercial information (wallet data, transaction history, information about Favorites set by the User, feedback from surveys conducted by the User, etc.) | To respond to, confirm, and record inquiries, consultations, complaints, and support by the User.
To record, manage, and handle the use of the Company's products, services, and websites by the Users (including detection of violators of the Terms of Use, notification to such violators, and investigation, detection, prevention, and handling misconduct such as fraudulent activities that misuse the Company's products, services, websites, etc. and unauthorized access). |
The Company will disclose the Personal Information it collects to the following third parties for the purposes described in these CCPA Supplementary Provisions:
・Access analysis tool providers (Google LLC., etc.)
In addition, the Company will disclose the User's Personal Information to third parties to whom the Company has outsourced its operations, but only to the extent necessary to carry out such outsourced operations. In such cases, the Company carefully selects the third party to outsource the business, concludes the necessary data processing agreements with the outsourced third party, and ensures that the Company may regularly monitor the handling of Personal Information by such third party.
The Company is not engaged in the sale of Personal Information. The Personal Information the Company has shared in the past 12 months is as follows:
| Categories of Personal Information | Type of the third party with which the information is shared |
|---|
Internet or other electronic network activity information, including the User's device information, browser information, IP address, clickstream data, timestamps, etc. | Access analysis tool providers |
The Company will not use or disclose the User's sensitive personal information for any purpose other than those stipulated by laws and regulations.
With respect to the User's Personal Information the Company collects, the User has the following rights under the provisions of the CCPA:
- Right to request disclosure of specific informationThe User has the right to request disclosure of the following information regarding Personal Information that the Company has collected, sold, shared, disclosed or used during the past 12 months from the time that the User made such request to the Company. Upon receipt of a request from the User for which the person making the request can be verified as the data subject, the Company will disclose the following information to the User:
- Categories of Personal Information collected about the User
- Categories of Personal Information collection methods
- Business or commercial purposes for collecting, selling or sharing Personal Information
- Categories of third parties to whom Personal Information is disclosed
- Specific pieces of Personal Information collected about the User
- Categories of Personal Information sold by type of third party to whom the Personal Information was sold and Categories of Personal Information disclosed for business purposes
- Right to request deletion of Personal Information: The User has the right to request that the Company delete Personal Information that the Company collects from the User, except when the Company needs to retain it to fulfill an agreement between the Company and the User, to comply with its legal obligations, or for certain other purposes as required by laws and regulations. When the Company has confirmed the receipt of a request from the User for which the person making the request can be verified as the data subject, the Company will delete the Personal Information from the Company's records and also instruct the contractors to delete such information.
- Right to request correction of inaccurate Personal Information: The User has the right to request the correction of their own Personal Information that is inaccurate, which the Company has collected and retained. Except in cases where the Company, after considering all circumstances related to the Personal Information, determines that such Personal Information is highly likely to be accurate, upon receipt of a request from the User for which the person making the request can be verified as the data subject, the Company will correct the Personal Information in the Company's records and also instruct its contractors to make such correction.
- Right to Opt-Out of Sale and Sharing: The User has the right to request to opt-out of the User’s Personal Information being sold or shared.
- Right not to receive discriminatory treatmentThe Company will not discriminate against the User for exercising their rights under the CCPA, including but not limited to:
- Refusing to provide services or products to the User
- Charging different prices for services or products to the User (this includes applying discounts, benefits, or imposing penalties)
- Providing a different level or quality of services or products to the User
- Suggesting that the User will receive a different price or rate for services or products, or a different level or quality of services or products.
If you wish to exercise the above rights, please contact us at the following address.
Email address: Info-abkk@animocabrands.com
The User can grant authority to an individual who is registered with the California Secretary of State to act on their behalf by submitting written proof of this authorization to the Company. This enables the User to make requests concerning the User’s Personal Information through such an authorized agent.
Requests from the User for which the person making the request can be verified as the data subject must satisfy the following requirements:
- The requesting party shall provide sufficient information that reasonably verifies that they are the User from whom the Company has collected Personal Information or an agent authorized by the User.
- Necessary details shall be provided in order for the Company to properly understand, evaluate and respond to the customer's request.
Established on December 1, 2024
These Supplementary Provisions concerning the Handling of Personal Data of Residents within the European Union (these “GDPR Supplementary Provisions”) stipulate that the handling of information that identifies or can identify a user (the “User”) who is located in Europe, Iceland, Liechtenstein, Norway, and the United Kingdom (hereinafter collectively referred to as “Europe”) (the “Personal Data”) shall be governed by these Supplementary Provisions in addition to the above Privacy Policy. In the event of any discrepancy between the provisions of these GDPR Supplementary Provisions and those of the Privacy Policy set out above, the provisions of these GDPR Supplementary Provisions shall prevail.These GDPR Supplementary Provision provide information regarding the processing of Personal Data by the Company.
The Company will collect and process the User’s Personal Data when necessary for the following purposes, in order to fulfill an agreement for providing products and services to the User.
| Purpose of processing | Categories of Personal Data |
|---|
As specified in the “2. Purpose of Handling Personal Information” under the “Supplementary Provisions concerning the Handling of Personal Information of California Residents” | Identifier
Internet or other electronic network activity information
Commercial information |
Additionally, the Company will process the User' Personal Data for the purposes listed below, when it is necessary for the pursuit of our legitimate interests in conducting and managing our business to provide the User with better services and products, and provided that such processing does not override the fundamental rights and freedoms of the User.
| Purpose of processing | Categories of Personal Data |
|---|
As specified in the “2. Purpose of Handling Personal Information” under the “Supplementary Provisions concerning the Handling of Personal Information of California Residents” | Identifier
Internet or other electronic network activity information
Commercial information |
When the Company obtains Personal Data directly from the User, we will not receive the Personal Data as a legal or contractual requirement.The Company will directly collect Personal Data from the User. Additionally, we do not collect any Personal Data from publicly accessible sources.
The Company will disclose Personal Data collected to the following third parties for the purposes described in these GDPR Supplementary Provisions.
・Access analysis tool providers (Google LLC., etc.)
Furthermore, the Company will disclose the User' Personal Data with third parties to whom we have outsourced services only to the extent necessary for the performance of the entrusted business. In such cases, the Company will carefully select the outsourcing contractors and establish necessary data processing agreements with them, ensuring that the handling of Personal Data is regularly monitored for compliance.
The Company may transfer the User' Personal Data to third countries outside of Europe in relation to the above-mentioned disclosure. When transferring Personal Data from Europe to Japan, this transfer is conducted based on the mutual adequacy decision agreed upon between Japan and the European Union.
Should the Company transfer Personal Data to third countries outside of Europe other than Japan, the Company will enter into data processing agreements that include standard contractual clauses approved by the European Commission with the recipients of such data to ensure appropriate safeguards are in place.
The Company will store Personal Data only for the period necessary to achieve the purposes of processing or as prescribed by law. Therefore, when it is no longer necessary to store Personal Data in light of the purposes of processing, or when the legally prescribed retention period has elapsed, the Personal Data will be deleted.
The User has the following rights regarding the User’s Personal Data the Company collects:
- Right to seek information about processing of Personal Data: The User has the right to request all necessary information regarding the Company's processing activities concerning the User’s Personal Data.
- Right to access Personal Data: The User has the right to request confirmation from the Company whether the User’s Personal Data is being processed. If the Company is processing the User’s Personal Data, the User has the right to access such Personal Data and certain related information.
- Right to request correction of Personal Data: The User has the right to request rectification without undue delay if the User’s Personal Data is inaccurate or incomplete.
- Right to request deletion of Personal Data: The User has the right to request the deletion of the User’s Personal Data under certain conditions.
- Right to restrict processing of Personal Data: The User has the right to request restrictions on the processing of the User’s Personal Data under certain conditions.
- Right to object to the processing of Personal Data: The User has the right to object to the processing of the User’s Personal Data under certain conditions.
- Right to data portability of Personal Data: The User has the right, under certain conditions, to receive the User’s Personal Data in a structured, commonly used, and machine-readable format and to request the transfer of such Personal Data to another controller without hindrance from the Company.
- Right not to be subject to automated decision-making: The User has the right, under certain conditions, not to be subject to a decision based solely on automated data processing, including profiling, that produces legal effects concerning them, or similarly significantly affects them.
- Right to withdraw consent: If the Company relies on the User's consent for processing the User's Personal Data, the User has the right to withdraw their consent at any time.
- Right to lodge a complaint with a supervisory authority: The User has the right to lodge a complaint with a supervisory authority, especially in the EU Member State of their habitual residence, place of work, or place of the alleged GDPR infringement.
To exercise these rights, please contact us at the contact details listed in “7. Contact Information.”
Additionally, the User may lodge a complaint regarding the processing of the User’s Personal Data by the Company with the data protection supervisory authority in their place of residence, place of work, or place of the alleged legal infringement.
Please refer to the Company's Cookie Policy.
For inquiries regarding this policy, please contact us at the following contact information.
Data Administrator
Business Development Team
Info-abkk@animocabrands.com
Established on June 18, 2024
Established on December 1, 2024
This Cookie Policy ("Policy") provides information that is sent from the user's terminal to our company or a third party authorized by us (the “Company”), as well as information on the purpose of use and the recipient of such information when the user uses various services provided by the Company ("Services"). The definitions of each term in this Policy shall be as set forth in the Terms of Use and the Privacy Policy, unless otherwise defined or the context requires interpretation otherwise.
The websites that provide the Services use cookies. Cookies are small text files containing arbitrary characters that are exchanged between a web server and a viewer's internet browsing software (browser) and stored on the viewer's terminal when browsing the Company websites. By using cookies, viewers can use more appropriate services. Depending on the settings of the viewer's browser, the viewer may be notified that the website uses cookies in advance or may refuse to accept cookies. Please note that if the viewer has set the setting not to use cookies, the functions available on the Company websites may be limited.
- Strictly Necessary Cookies: These cookies are necessary when using the various functions of the Services. Please note that the functions available on the Company websites may be limited.
- Performance Cookies: The websites that provide the Services use the following types of performance cookies.
| Name | Business Operator Name | Information to Be Collected | Purpose of Use | Method of Opt-out or Suspension of Use |
|---|
Google Analytics | Google Inc. | History of users' visits to Company websites | To keep track of users' visits to Company websites | Please refer to this page. Please also refer to this page for the Privacy Policy. |
The user can suspend the External Transmission and delete cookies stored on the user's device using the “Method of Opt-out or Suspension of Use” described in 1. above. However, if the user suspends the External Transmission, the user may not be able to use the Services properly or may not be able to reflect ad settings that require the External Transmission.
Information on cookies, etc. used by the Company may be updated from time to time, so please check it regularly. If you have any questions about the Policy, please contact us at Info-abkk@animocabrands.com.
Established on December 1, 2024